Should your Facebook profile be more business orientated?
Images say a thousand words.
We know Ibiza 2016 was the holiday of a lifetime – and there’s nothing wrong with letting your hair down and treating yourself to some well-earned downtime. But if you’re sharing your Facebook profile with the world, you need to consider the possibility that a potential employer will also be viewing your antics.
Consider a job interview like looking into a mirror: Whilst you’re prepping for an interview by researching the company and job role, you should assume your potential employer is also looking back at you. Your online profile will give them a rough idea of who you are and what your personality is like. And sure, a risqué bathroom photo may go down well with any potential suiters, but it doesn’t exactly scream management material!
But don’t just take our word for it. A study conducted by YouGov revealed ‘one in five employers have turned down a candidate because of social media’. Their research also indicated that ‘Using aggressive or offensive language on social media was the thing most likely to put potential employers off a candidate. Three quarters (75%) of employers said this behaviour would discourage them from hiring someone, followed by 71% who would be put off by references to drug use. Classic drunken night out photos would put off 47% of employers.’
If you’re reading this and have just got a sinking feeling don’t worry! It’s not too late!
Firstly, select a more appropriate profile/cover photo and then begin to change how your profile appears publically. Facebook allows you to select any less than favorable photos and make them ‘private’, meaning that you are in control of who is able to view them:As for any other potential red flags, it may be worthwhile scanning through your past statuses and likes to see if there is anything controversial, and deleting them. After that your profile needs a simple proof read and you’re good to go!
Using your Facebook to put you at an advantage
Now you know its highly likely an employer will view you on social media, there are a few extra things you can do to give yourself a head start on the competition!
- List your career history along with any relevant images which support any of the claims you’ve made on your CV. For example, if you have any blogs or photos from a successful event you were involved in, make sure they stand out on your profile.
- Follow, share and like any subjects similar to the role you are applying for. This demonstrates you have a genuine passion for your industry. Try to still showcase your personality.
- Take the time to look at who’s going to be performing the interview. It might feel like mild stalking but in reality it can take away a lot of the pre-interview anxiety, if you are able to get a rough idea of what they are like as a person, it can help you feel more relaxed and casual. (Just don’t mention you looked at their profile – especially if they haven’t taken the same care with their own page!)
We’ve all have embarrassing photos locked away somewhere, it’s a by-product of the modern era. You may not be able to get rid of (or forget) them, but you can stop them from interfering with you career prospects.
And next time you’re posting a photo or a status just take 2 seconds to think ‘Is this going to harm my chances of getting my dream job?’